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Retail banking in the United Arab Emirates: Evolving and already competitive
In the United Arab Emirates, banks have become more competitive in retaining their customers as a result of new regulations, while the rest are developing their individual strengths gained from their own customer experiences. The experiences of National Bank of Abu Dhabi and Abu Dhabi Commercial Bank illustrate how banks have adapted their strategies to new developments in the banking sector.
Maybank, Malaysia: In search of efficiency
In an atmosphere of intense competition, sputtering economy, and ambitious regional expansion, Maybank is banking on a strategy to improve efficiency across the organisation.
Striving for enhanced customer service and customer satisfaction
Bank Muscat’s new phone banking platform with enhanced functionalities and customer recognition has brought about better customer service and satisfaction. The project won the award for “Best Self Service Banking Project in the Middle East” in The Asian Banker Technology Implementation Awards 2015.
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