While sustainable investments may have been an afterthought for wealth managers in the past, the increased client interest, investment opportunities or outperformance can give a competitive advantage to financial institutions that offer the right products.
March 20, 2019 | Richard Hartung- More high net worth (HNW) clients are asking for sustainable investments
- Sustainable investment contributes in retaining clients during wealth transfer to next generation
- Sustainable investments outperform comparable alternatives, in particular in emerging markets where companies are now building their sustainability strategies
Along with corporations focusing more on environmental, social and governance (ESG) factors, individuals are also looking for investments that provide a strong return and do good. While sustainable investing in Europe and North America may have received more attention in the past, investors in Asia are now also looking for sustainable opportunities. Kanol Pal, Senior Advisor Responsible Investments at BNP Paribas Wealth Management, explains how the bank has offers sustainable investments and is using them to bring in new customers.
Investors Want Sustainable Investments
There is strong and growing interest in sustainable investing from clients in Asia, Pal observed. Private investors, stakeholders, non-government organisations (NGOs) and the media are all building the ecosystem, which has resulted in more people asking about how to make sustainable investments. And when BNP Paribas explains the approach to people who are not aware of the concept, they quickly become interested. From a handful of investors two years ago, the number of their high net worth (HNW) clients making sustainable investments has grown to dozens.
As one example, Pal said HNW clients who are involved in real estate become very engaged when talk turns to green buildings and the team can follow up to offer sustainable investments in properties. Entrepreneurs who are running businesses and already practice sustainability through initiatives such as waste reduction are another group that becomes quite interested once they understand the concept.
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While sustainable investments may have been an afterthought for wealth managers in the past, the increased client interest, investment opportunities or outperformance can give a competitive advantage to financial institutions that offer the right products.
March 20, 2019 | Richard Hartung- More high net worth (HNW) clients are asking for sustainable investments
- Sustainable investment contributes in retaining clients during wealth transfer to next generation
- Sustainable investments outperform comparable alternatives, in particular in emerging markets where companies are now building their sustainability strategies
Along with corporations focusing more on environmental, social and governance (ESG) factors, individuals are also looking for investments that provide a strong return and do good. While sustainable investing in Europe and North America may have received more attention in the past, investors in Asia are now also looking for sustainable opportunities. Kanol Pal, Senior Advisor Responsible Investments at BNP Paribas Wealth Management, explains how the bank has offers sustainable investments and is using them to bring in new customers.
Investors Want Sustainable Investments
There is strong and growing interest in sustainable investing from clients in Asia, Pal observed. Private investors, stakeholders, non-government organisations (NGOs) and the media are all building the ecosystem, which has resulted in more people asking about how to make sustainable investments. And when BNP Paribas explains the approach to people who are not aware of the concept, they quickly become interested. From a handful of investors two years ago, the number of their high net worth (HNW) clients making sustainable investments has grown to dozens.
As one example, Pal said HNW clients who are involved in real estate become very engaged when talk turns to green buildings and the team can follow up to offer sustainable investments in properties. Entrepreneurs who are running businesses and already practice sustainability through initiatives such as waste reduction are another group that becomes quite interested once they understand the concept.
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