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Press Release
Published August 08, 2017
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ICICI Bank launches instant credit cards

Date: August 08, 2017
Categories: Cards, Mobile banking, Payments, retail, technology
Keywords: ICICI Bank, Credit Card


The country's largest private sector lender, ICICI Bank launched instant credit cards enabling its savings account customers to get a credit card instantly, in a completely digital and paperless manner.

The bank has opened up this offering to a few lakh of pre-qualified customers who can apply for the card online and generate card details and start shopping online instantly.

Available round-the-clock and on all days, the bank has opened up the card with a credit limit of up to Rs four lakh based on pre-checked bureau scores. The application procedure also incorporates an additional level of authentication in order to make the offering secured. Customers will also get the physical credit card within few working days.

“With the festive season just around the corner, there will be many interesting offers with online partners in various categories like shopping, travel and entertainment among others. We believe that this unique proposition, which is first of its kind in the industry, will empower our customers to instantly get the credit card online in a few steps and immediately start transacting on e-commerce sites to take advantage of the offers," said Anup Bagchi, Executive Director, ICICI Bank

Currently, this facility to apply for a credit card in–a-flash is available through the Bank’s internet banking platform. It will also be available shortly on iMobile, the Bank’s mobile banking application.

Re-disseminated by The Asian Banker from The Economic Times

Keywords: ICICI Bank, Credit Card


The country's largest private sector lender, ICICI Bank launched instant credit cards enabling its savings account customers to get a credit card instantly, in a completely digital and paperless manner.

The bank has opened up this offering to a few lakh of pre-qualified customers who can apply for the card online and generate card details and start shopping online instantly.

Available round-the-clock and on all days, the bank has opened up the card with a credit limit of up to Rs four lakh based on pre-checked bureau scores. The application procedure also incorporates an additional level of authentication in order to make the offering secured. Customers will also get the physical credit card within few working days.

“With the festive season just around the corner, there will be many interesting offers with online partners in various categories like shopping, travel and entertainment among others. We believe that this unique proposition, which is first of its kind in the industry, will empower our customers to instantly get the credit card online in a few steps and immediately start transacting on e-commerce sites to take advantage of the offers," said Anup Bagchi, Executive Director, ICICI Bank

Currently, this facility to apply for a credit card in–a-flash is available through the Bank’s internet banking platform. It will also be available shortly on iMobile, the Bank’s mobile banking application.

Re-disseminated by The Asian Banker from The Economic Times

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